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Marketing Management / by Philip Kotler, Kevi...

Ebook | Kotler, Philip

Published by Pearson 2025, 17th ed. Global edition

Now in its 17th edition, this reference work presents all the concepts and tools of marketing in a lively and educational manner, ...

MADRID LONDON PARIS CHAMPERRET PARIS MONTPARNASSE TURIN BERLIN

Source : Syracuse

La gestion du risque crédit client : identifi...

Book | Darsa, Jean-David

Published by Gereso 2010

Des pistes de réflexion afin d'organiser la gestion du risque clients, c'est-à-dire d'optimiser la sécurité financière en favorisa...

PARIS MONTPARNASSE

Source : Syracuse

Strategic Brand Management : A European Persp...

Book | Keller, Kevin Lane

Published by Pearson Education 2012, 2nd ed

"Strategic Brand Management 2e provides a comprehensive and up-to-date treatment of the subjects of brands, brand equity, and stra...

PARIS MONTPARNASSE

Source : Syracuse

Desarrollo de directivos y calidad total en l...

Book | BLANCO, Adolfo

Published by ESIC Editorial 1988

MADRID

Source : Syracuse

Humble Inquiry : vorurteilslos Fragen als Met...

Ebook | SCHEIN, Edgar H.

Published by EHP 2016

BERLIN MADRID LONDON PARIS CHAMPERRET PARIS MONTPARNASSE TURIN

Source : Syracuse