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Book | PAUL, Michel
Published by Gualino 2005
Cet ouvrage présente de façon synthétique la nouvelle Constitution financière de la France (LOLF), c'est à dire la loi organique r...
Book | ROBERTS, John
Published by Oxford University Press 2007
This book shows how recent ideas from economics can help us understand and improve the interplay between a firm's strategy and org...
Book | MIAH, Andy
Published by The MIT Press 2017
This book explores the impact of digital technologies on modern sport. The author examines how innovations such as social media, m...
Book | CHURCHILL, Gilbert A. Jr.
Published by Irwin 1997, 5e éd
Panorama de la fonction d'administration des ventes à travers les trois grands axes suivants : définition de la stratégie de vente...
Book
Published by Management et société 2022
Une présentation des champs du marketing social et du nudge, ou pratique du coup de pouce, peu utilisés en France, pour permettre ...
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