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Experiential Marketing : Consumer Behavior, C...

Book | BATAT, Wided

Published by Routledge 2019

The several chapters in this book offers a strategic framework of customer experiential marketing and a practical tool provided by...

PARIS CHAMPERRET

Source : Syracuse

Un Taylorisme augmenté : critique de l'intell...

Book | Carbonell, Juan Sebastian

Published by Amsterdam 2025

En examinant les véritables raisons de la promotion de l'IA, notamment par les entreprises, les gouvernements et les médias, le so...

PARIS CHAMPERRET PARIS MONTPARNASSE

Source : Syracuse

Statistical Methods for the Social Sciences :...

Ebook | AGRESTI, Alan

Published by Pearson 2024, 6th ed.

This book introduces statistical methods to students majoring in social science disciplines. With an emphasis on concepts and appl...

MADRID LONDON PARIS CHAMPERRET PARIS MONTPARNASSE TURIN

Source : Syracuse

CAIRN

Database

440 full text academic journals (in French) covering humanities, economics and social sciences. Issues are available from 2001. Co...

Source : Syracuse

DIAGNOS : Conduire le diagnostic global d'une...

Book | LERVILLE ANGER, Vincent

Published by Organisation 2001

L'objet de cet ouvrage est d'établir un diagnostic global d'une unité industrielle. La méthode consiste à évaluer successivement l...

PARIS CHAMPERRET

Source : Syracuse