ESCP Europe

ORBIS

Database

Full financial information, including Moody's ESG scores, on more than 480 million companies worldwide, over 10 years. For educati...

Source : Syracuse

Brand equity and advertising : Advertising's ...

Book | AAKER, David A.

Published by Lawrence Erlbaum Associates (LEA) 1993

Cet ouvrage étudie le rôle de la publicité dans la création d'un capital-marque.

PARIS CHAMPERRET

Source : Syracuse

PITCHBOOK

Database

Real-time data to analyze the financial health of companies and industries, including startup trends, private equity markets, vent...

Source : Syracuse

Le merger arbitrage : Interface entre le marc...

Study and report | BOBLIQUE, Valentine

Published by ESCP Business School 2016

MADRID LONDON PARIS CHAMPERRET PARIS MONTPARNASSE TURIN

Source : Syracuse