Economics and management in the biopharmaceutical industry in the USA : evolution and strategic change / Rachel Kim

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Economics and management in the biopharmaceutical industry in the USA : evolution and strategic change / Rachel Kim

Book

KIM, Rachel. Author

Published by Routledge - 2020

Library: Paris Montparnasse

Source : Syracuse

Item type: Book
Language: English

Publication year: 2020

ISBN: 978-0-367-66431-2

Regions: ETATS UNIS

From a managerial perspective, the biopharmaceutical industry represents a competitive, fast-changing, intellectually-powered, innovation-driven sector. Many management scholars have studied this discontinuous era to make sense of strategic behavior and the cognition of firms and top managers. A past look at the biopharmaceutical industry provides answers to questions that most managers have.

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