- Item type
- Periodical
- Language
- English
- Source
- WWD: Women's Wear Daily. 6/16/2021, p2-2. 3/4p.
- Publication date
- 16/06/2021
- ISSN
- 01495380
BUSINESS * A wide-ranging dealbetween LVMH andGoogle Cloud includescodeveloping algorithms PARIS -- LVMH Moët HennessyLouis Vuitton has forged a strategicpartnership with Google Cloud centeredon artificial intelligence, throwing downthe gauntlet as the luxury industry racesto shore up its digital arsenal for apost-pandemic era. While LVMH has been working onsubjects related to data and AI for thepast three or four years -- particularlyin the realm of client relations, butalso related to supply chains andproduction -- the pandemic has spedup the issue, noted Franck Le Moal, ITdirector for LVMH. [Extracted from the article]
