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DORIOL, David. Author | SAUVAGE, Thierry. Author
Published by Vuibert - 2012 , 2e éd.
Library: Paris Montparnasse
Synthèse qui allie les outils et modèles de pilotage les plus récents aux courants du management stratégique et de la théorie des organisations. Avec des exemples, des exercices et des études de cas. Cette nouvelle édition apporte des connaissances sur l'évolution des marchés, les nouvelles stratégies d'entreprises et l'intégration de la logistique à l'acte d'achat. ©Electre 2016
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