ESCP Europe

This volume is part field guide to economics and part expose of the economic principles lurking behind daily events, explaining everything from traffic jams to high coffee prices. He punctures the myths surrounding some of today's biggest controversies, including the high cost of health care ; he reveals why certain environmental laws can put a smile on a landlord's face ; and he explains why some industries have high profits for innocent reasons, while in other industries high profits are the result of sinister schemes. Covering an array of economic concepts including scarce resources, market power, efficiency, price gouging, market failure, inside information, and game theory. He sheds light on how these forces shape our day-to-day lives, often without out knowing it.