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Book
LIBAERT, Thierry. Author
Published by Dunod - 2018 , 5e éd.
Library: Paris Montparnasse
Les principales techniques de communication utilisées par l'entreprise pour se faire connaître en tant qu'institution auprès de ses différents publics. Cet ouvrage intègre la dimension numérique qui a révolutionné la pratique de la communication ainsi que l'évaluation des actions de communication. ©Electre 2019
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