This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data
Introduction --- Chapter 1 - The importance of context --- Chapter 2 - Choosing an effective visual --- Chapter 3 - Clutter is your enemy! --- Chapter 4 - Focus your audiences attention --- Chapter 5 - Think like a designer --- Chapter 6 - Dissecting model visuals --- Chapter 7 - Lessons in storytelling --- Chapter 8 - Pulling it all together --- Chapter 9 - Case studies --- Chapter 10 - Final thoughts --- Bibliography..
