Comportamiento del consumidor : decisiones y estrategia de marketing / Javier Alonso Rivas - ESCP Business School

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Comportamiento del consumidor : decisiones y estrategia de marketing / Javier Alonso Rivas

Book

ALONSO RIVAS, Javier. Author

Published by Esic Editorial - 1997

Library: Madrid

Source : Syracuse

Item type: Book
Language: Castilian, Spanish

Publication year: 1997

ISBN: 978-84-7356-163-5

Subjects: CONSUMER BEHAVIOR