ESCP Europe

Written in a lively and engaging style, the book boasts an extensive range of case studies from around the world, and provides you with a coherent and consistent text, blending tourism principles and theory with practice. Each chapter features three case studies which illustrate contemporary practice in the leisure and tourism industry. Examples are drawn from a wide variety of destinations from around the globe, giving this text a truly international approach.

Table of Contents Section 1 Tourism Essentials: An Introduction Chapter 1 Tourism Essentials Section 2 Destination Essentials Chapter 2 The Destination Chapter 3 The Economic Consequences of Tourism Chapter 4 The Environmental Consequences of Tourism Chapter 5 The Social and Cultural Consequences of Tourism Chapter 6 Sustainable Tourism Section 3 Tourism Sector Essentials Chapter 7 Attractions Chapter 8 Hospitality Chapter 9 Intermediaries Chapter 10 Transport Chapter 11 Government and Tourism Section 4 Tourism Demand and Marketing Essentials Chapter 12 Demand Chapter 13 Tourism Marketing Section 5 Tourism Futures: The Essentials Chapter 14 Tourism Futures.