ESCP Europe

Item type

Ebook

Language

English

Publication year

2025

ISBN

9783031064401

Note

• 1 user licence

Subjects

INTERNATIONAL TRADE - INTERCULTURAL MANAGEMENT

This textbook explains the effects of culture on business practices and introduces students to the cross-cultural and international dimensions of working internationally, exploring topics across both business and finance. Given that doing business across cultures has become the norm in modern companies, managers must develop and acquire the skills to lead effectively in cross-cultural contexts. It covers important aspects of doing business across cultures/countries, such as the role (and importance) of technology adoption, different organizational forms, financial and accounting approaches in different parts of the world, negotiating practices, ethics across the globe, and working and studying abroad.