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Book
Lewrick, Michael. Author
Published by Pearson - 2024
Library: Paris Montparnasse
Un playbook visuel et pas-à-pas qui invite à partir des besoins précis d'un client pour remodeler, grâce au design thinking et à ses canevas, toute la chaîne de valeur. Sous la forme d'un guide, il dessine un nouveau cadre conceptuel applicable à toutes les entreprises et à tous les secteurs ou activités à développer. ©Electre 2024
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