Managerial economics : Economic tools for today's decision makers / Paul G. Keat ; Philip K.Y. Young ; Stephen E. Erfle

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Managerial economics : Economic tools for today's decision makers / Paul G. Keat ; Philip K.Y. Young ; Stephen E. Erfle

Book

Keat, Paul G.. Auteur | Young, Philip K.Y. | Erfle, Stephen

Published by Pearson Education. Boston [Massachusetts] - 2014

Source : Ebsco collections

Item type: Book
Language: anglais
Pages: 619 p.

Edition: 7th ed., global ed.
Publication year: 2014

ISBN: 978-0-273-79193-5

Note

Appendix, figures, tables

Note

Index

This text on managerial economics presents practical content to current and aspiring industry professionals. It provides a more linear progression, while proving the consistency and relevance of microeconomic theory. To strengthen readers’ ability to use Excel - a critical skill in today’s job market - new Excel Applications (Excel Apps) allow them to turn the static figures and tables in the text into dynamic illustrations.

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