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European strategic alliances : co-operative corporate strategies in the new Europe / Urban & Vendemini
Book
Published by Blackwell Business. Oxford - 1992
Source : Ebsco collections
- Item type
- Book
- Pages
- 266 p.
- Publication year
- 1992
- Note
- CONTENTS Foreword: European strategic alliances General introduction Part I: management methods for the new Europe 1. Europe 1992: reorganizing the markets 2. The impact of market change in the management of companies Part II: the bases for inter-company co-operation on an international level 3. A theoretical model of co-operative alliances 4. Examination of co-operative practice Part III: Condition for the success of co-operative strategies 5. Effective partnerships 6. Securing the interests of the partners General conclusions
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