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Book
GENTINA, Elodie. Author
Published by Dunod - 2016
Library: Paris Montparnasse
Cette étude décrypte les comportements d'achat et de consommation des adolescents d'après une enquête menée auprès de 5.000 jeunes. Avec des exemples, des conseils d'experts pour adapter sa stratégie de communication aux 12-18 ans et des témoignages. ©Electre 2016
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