Management Information Systems : managing the digital firm / Kenneth C. Laudon ; Jane P. Laudon

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Management Information Systems : managing the digital firm / Kenneth C. Laudon ; Jane P. Laudon

Book

LAUDON, Kenneth C.. Author | LAUDON, Jane Price

Published by Pearson - 2020 , 16th ed.

Library: Paris Montparnasse

Source : Syracuse

Item type: Book
Language: English

Publication year: 2020
Edition no.: 16th ed.

ISBN: 978-1-292-29656-2

Note

Figures, glossary

"Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills."

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