Crafting & Executing Strategy : The Quest for Competitive Advantage : Concepts and cases / Arthur A Thompson

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Crafting & Executing Strategy : The Quest for Competitive Advantage : Concepts and cases / Arthur A Thompson

Book

THOMPSON, Arthur A.. Author | Strickland, A.J.. Author | PETERAF, Margaret A.. Author

Published by Mc Graw Hill - 2019 , 22nd ed.

Library: Paris Champerret

Source : Syracuse

Item type: Book
Language: English

Publication year: 2019
Edition no.: 22nd ed.

ISBN: 978-1-260-56574-4

Note

case studies, figures, graphics

"Mainstream, balanced treatment of the latest developments in theory and practice of strategy. - Emphasis on companys strategy must be matched not only to its external market circumstances but also to its internal resources and competitive capabilities. - Improve student learning outcomes using Connect our easy-to-use homework and learning management solution that embeds learning science and award-winning adaptive tools to improve student results." - From publisher -

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