Open Business Models : how to thrive in the new innovation landscape / Henry Chesbrough

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Open Business Models : how to thrive in the new innovation landscape / Henry Chesbrough

Book

Chesbrough, Henry W.

Published by Harvard Business School Press - 2006

Library: Paris Montparnasse

Source : Syracuse

Item type: Book
Language: English

Publication year: 2006

ISBN: 978-1-4221-0427-9

The author demonstrated that because useful knowledge is no longer concentrated in a few large organizations, business leaders must adopt a new, open model of innovation. Using this model, companies look outside their boundaries for ideas and intellectual property (IP) they can bring in, as well as license their unutilized homegrown IP to other organizations.

Open Business Models : how to thrive in the new innovation landscape / Henry Chesbrough

Source : Syracuse

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