ESCP Europe

Offering an original and up-to-date approach, this textbook introduces students to issues in corporate social responsibility from a global perspective. Written by an international team of experts, it guides students through key themes in CSR including strategy, communication, regulation and governance. Combining practical coverage with theoretical grounding and reflection, it provides a balanced discussion of the critiques of CSR as well as its potential to create opportunity. from back cover.

List of figures --- List of tables --- List of boxes --- List of contributors --- List of abbreviations --- List of case studies --- Prologue by Jim Walsh --- Chapter 1. The changing role of business in global society: CSR and beyond --- PART I. STRATEGY AND CSR --- Chapter 2. Historical perspectives on corporate social responsibility --- Chapter 3. Strategic CSR: ambitions and critiques --- Chapter 4. Corporate responsibility strategies for sustainability --- Chapter 5. Managing for stakeholders in the digital age --- Chapter 6. Political CSR: the corporation as a political actor --- Personal reflection Mads Øvlisen --- PART II. THE REGULATORY DYNAMICS OF CSR --- Chapter 7. Standards for CSR: legitimacy, impact, and critique --- Chapter 8. Corporate responsibility reporting --- Chapter 9. NGO activism and CSR --- Chapter 10. Government as a regulator of CSR: beyond voluntarism --- Personal reflection Clare Short --- PART III. COMMUNICATION AND CSR --- Chapter 11. CSR communication: what is it? why is it important? --- Chapter 12. CSR and crisis communication strategies --- Chapter 13. CSR and reputation: too much of a good thing? --- Chapter 14. The corporate construction of transparency and (in)transparency --- Personal reflection Daniel Mittler --- PART IV. THE GOVERNANCE OF TRANSNATIONAL ISSUES --- Chapter 15. Business and human rights: not just another CSR issue? --- Chapter 16. Anti-corruption governance and global business --- Chapter 17. Business and transnational environmental governance --- Chapter 18. Labour rights in global supply chains --- Personal reflection Mark Moody-Stuart --- Epilogue by Jonas Haertle --- Glossary on CSR and related concepts --- Name index --- Subject index..