Trade marks and brands : An interdisciplinary critique / Edited by Lionel Bently ; Jennifer Davis ; and Jane C. Ginsburg

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Trade marks and brands : An interdisciplinary critique / Edited by Lionel Bently, Jennifer Davis, Jane C. Ginsburg

Book

Bently, Lionel | Davis, Jennifer. Publication director | GINSBURG, Jane C. Publication director

Published by Cambridge University Press - 2011

Library: Paris Champerret

Source : Syracuse

Item type: Book
Language: English

Publication year: 2011

ISBN: 978-0-521-18792-3

Subjects: BRAND - LEGISLATION - INTERNATIONAL LAW

This volume assembles essays examining trade marks and brands from a multiplicity of fields : from business history, marketing, linguistics, legal history, philosophy, sociology and geography. Each chapter pairs lawyers' and non-lawyers' perspectives, so that each commentator addresses and critiques his or her counterpart's analysis. The perspectives of non-legal fields are intended to enrich legal academics' and practitioners' reflections about trade marks, and to expose lawyers, judges and policy-makers to ideas, concepts and methods that could prove to be of particular importance in the development of positive law.

Trade marks and brands : An interdisciplinary critique / Edited by Lionel Bently, Jennifer Davis, Jane C. Ginsburg

Source : Syracuse

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