Conducta del consumidor : Estrategias y tácticas aplicadas al marketing / Jaime Rivera Camino - ESCP Business School

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Conducta del consumidor : Estrategias y tácticas aplicadas al marketing / Jaime Rivera Camino

Book

RIVERA CAMINO, Jaime. Author | ARELLANO, Rolando

Published by ESIC Editorial - 2000 , 1st edition

Library: Madrid

Source : Syracuse

Item type: Book
Language: Castilian, Spanish

Publication year: 2000
Edition no.: 1st edition

Contributors: MOLERO AYALA, Victor M.

ISBN: 84-7356-224-0

Note

Bibliography

Subjects: CONSUMER BEHAVIOR