The astonishing story of the people fighting to control the future of generative artificial intelligence – and, therefore, the future of humanity. From award-winning journalist Parmy Olson.Two titans of Silicon Valley, Microsoft and Google, rushed to embrace artificial intelligence. Microsoft entered a strategic partnership with OpenAI, creator of ChatGPT. Google acquired DeepMind. Together, they now had the resources of the two leading AI companies in the world - and, with it, the potential for unlimited riches. But what is the cost of this arms race? Who will win out between Demis Hassabis (Google DeepMind) and Sam Altman (Open AI)?