Servitization Strategy : Delivering Customer-Centric Outcomes Through Business Model Innovation / Tim Baines, Ali Ziaee Bigdeli, Kawal Kapoor

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Servitization Strategy : Delivering Customer-Centric Outcomes Through Business Model Innovation / Tim Baines, Ali Ziaee Bigdeli, Kawal Kapoor

Book

Baines, Tim | Bigdeli, Ali Ziaee | Kapoor, Kawal

Published by Palgrave Macmillan - 2024

Library: Paris Champerret

Source : Syracuse

Item type: Book
Language: English

Publication year: 2024

ISBN: 9783031454288

Subjects: DIVERSE SERVICES SECTOR - CONSUMER BEHAVIOR - ECONOMICS - WORLD

This book examines the shift of companies toward service- and outcome-based business models. It explains the concept of servitization and the challenges involved in implementing advanced services. The book shows how these models can enhance both economic performance and sustainability. It is aimed at executives, professionals, and students seeking to innovate their business models.

Servitization Strategy : Delivering Customer-Centric Outcomes Through Business Model Innovation / Tim Baines, Ali Ziaee Bigdeli, Kawal Kapoor

Source : Syracuse

Berlin

London

Madrid

Paris Montparnasse

Paris Champerret

Turin