ESCP Europe

"John Kotter and co-author Dan Cohen delve deeper into the subject of change to get to the heart of how change actually happens. Through real-life stories from people in the trenches, in all kinds of organizations, the authors attack the fundamental problem that underlies every major transformation: How do you go beyond simply getting your message across to truly changing people's behavior?" by Worldcat.

Introduction : the heart of change --- Increase urgency --- Build the guiding team --- Get the vision right --- Communicate for buy-in --- Empower action --- Create short-term wins --- Don't let up --- Make change stick --- Conclusion : we see, we feel, we change..