ESCP Europe

Author of the bestselling text Supply Chain Management, John T. Mentzer′s companion book Fundamentals of Supply Chain Management: Twelve Drivers of Competitive Advantage has been developed as a supplemental text for any course dealing with strategy and supply chains. Written in an entertaining, accessible style, Mentzer identifies twelve drivers of competitive advantage as clear strategic points managers can use in their companies. Research from more than 400 books, articles, and papers, as well as interviews with over fifty executives in major global companies, inform these twelve drivers. The roles of all of the traditional business functions—marketing, sales, logistics, information systems, finance, customer services, and management—in supply chain management are also addressed. Complete with cases and real-world examples from corporations around the world, the book′s exemplars will help students and practicing managers to more effectively understand, implement, and manage supply chains successfully.

Supply chain management as a source of competitive advantage -- Coordinate the traditional business functions across the company and across the supply chain -- Collaborate with supply chain partners on non-core competency functions -- Look for supply chain synergies -- Not all customers are created equal -- Identify and manage the supply chain flow cycles -- Manage demand (not just the forecast) -- Substitute information for assets -- Systems are templates to be laid over processes -- Not all products are created equal -- Make yourself easy to do business with -- Do not let tactics overshadow strategies -- Align your supply chain strategies and your reward strategies -- It [sic] all together..