ESCP Europe

The Manual explores the origins of design fiction and details the practical approach to assessing the consequences of decision-making by creating tangible artifacts from possible futures. Design fiction opens up new conversations and considerations whilst augmenting existing, well-trodden research and foresight practices. The Near Future Laboratory has used design fiction approaches with clients such as Apple, Warner Bros, IKEA, Edelman, Dubai Museum of the Future, Google, and Facebook, and aims to bring these techniques to a wider audience through the publication of this book.