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Comportements du consommateur : Concepts et outils / DARPY, Denis ; VOLLE, Pierre
Book
Published by Dunod. Paris - 2003
Source : Ebsco collections
- Item type
- Book
- Language
- French
- Pages
- 302 p.
- Publication year
- 2003
- Collection
- ISBN
- 2-10-004033-2
- Region
- Note
- Figures, tableaux
- Note
- Bibliographie disséminée, index
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