- Item type
- Book
- Language
- English
- Publication year
- 2020
- ISBN
- 978-1-119-68911-9
- Note
- Revised Edition of The Green marketing manifesto
- Geographical area
- GENERAL
This book is an update of the green marketing manifesto and tackles the subject of sustainable marketing by covering a wide range of topics such as climate strikes, plant based brands, sustainable design with the example of IKEA. This book contains case studies and "how to"