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Semiotics, marketing and communication : bene...

Book | FLOCH, Jean-Marie

Published by Palgrave Macmillan 2001

Semiotics is concerned with the signs and meanings that are attached to linguistic and non-linguistic things and events. As such i...

MADRID

Source : Syracuse

Microeconomics / Paul Krugman & Robin Wells

Book | KRUGMAN, Paul R.

Published by Worth Publishers 2013, 3rd ed.

"Each year more and more students are being introduced to the fundamental principles of microeconomics via Paul Krugman's trusted ...

LONDON

Source : Syracuse

Macroeconomics / MANKIW, N. Gregory

Ebook | Mankiw, N. Gregory

Published by Macmillan Learning 2025, 12th ed.

There is no one better than Mankiw when it comes to explaining macroeconomics theory, research, and policy. The number one produc...

MADRID LONDON PARIS CHAMPERRET PARIS MONTPARNASSE TURIN BERLIN

Source : Syracuse

Leadership without easy answers / Ronald A. H...

Book | HEIFETZ, Ronald A.

Published by Belknap Harvard 1994

The economy uncertain, education in decline, cities under siege, crime and poverty spiraling upward, international relations roili...

MADRID

Source : Syracuse

Research methodology in strategy and manageme...

Ebook

Published by Emerald

MADRID LONDON PARIS CHAMPERRET PARIS MONTPARNASSE TURIN BERLIN

Source : Syracuse

Competing on analytics = The new science of w...

Book | Davenport, Thomas H.

Published by Harvard Business School Press 2007

In this book, the authors argue that the frontier for using data to make decisions has shifted dramatically. Certain high-performi...

PARIS CHAMPERRET

Source : Syracuse

Business analysis / Debra Paul

Book | PAUL, Debra

Published by BCS 2020, Fourth Edition

All organisations need to respond to the challenges within the highly competitive global economy; business analysts are at the for...

MADRID

Source : Syracuse

An introduction to the mathematics of financi...

Book | NEFTCI, Salih N.

Published by Academic Press 2000, 2nd ed.

This book introduces the mathematics underlying the pricing of derivatives : financial derivatives ; a primer on the arbitrage the...

PARIS CHAMPERRET

Source : Syracuse