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Structural holes : The social structure of co...

Book | BURT, Ronald S.

Published by Harvard University Press - 1995

The author describes the social structure theory of competition that has developed through the last two decades. The contrast betw...

PARIS CHAMPERRET

Source: Syracuse

Reinscribing gender: social media, algorithms...

Academic Journal | Schroeder, Jonathan E. | 2021

Journal: Journal of Marketing Management; Mar2021, Vol. 37 Issue 3/4, p376-378, 3p

Source: Ebsco collections

Men's consumer identities and their consumpti...

Academic Journal | Petrylaite, Edita | 2021

Journal: Journal of Marketing Management; Mar2021, Vol. 37 Issue 3/4, p266-293, 28p, 2 Diagrams, 1 Chart

Source: Ebsco collections

Recherche marketing : Outil fondamental du ma...

Book | VANDERCAMMEN, Marc

Published by De Boeck Université - 1999

Rédigé dans l'optique de l'utilisateur, l'ouvrage s'adresse à tous les décideurs marketing qui doivent utiliser les résultats de l...

PARIS MONTPARNASSE

Source: Syracuse

STATISTA

Database

International statistics portal providing market studies, industry forecasts, brands and company reports, consumer behavior studie...

Source: Syracuse

L'exploration du leadership bicéphale dans le...

Article | Reid, Wendy | 2014

Source: Ebsco collections

Marktforschung / von Hans Christian Weis und ...

Book | Weis, Hans Christian

Published by Kiehl - 2012, 8., verb. und aktualisierte Aufl.

BERLIN

Source: Syracuse

Marketing research : an applied orientation /...

Book | MALHOTRA, Naresh K.

Published by Pearson - 2020, 7th edition

For undergraduate and graduate courses in marketing research. An applied and practical marketing research text With a do-it-your...

MADRID

Source: Syracuse