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Strategic brand management : a European persp...

Book | KELLER, Kevin Lane

Published by Pearson Education 2012, 2nd ed.

"Strategic Brand Management 2e provides a comprehensive and up-to-date treatment of the subjects of brands, brand equity, and stra...

LONDON

Source : Syracuse

Making Sustainability Work : best practices i...

LIVN | EPSTEIN, Marc J.

Published by Berrett-Koehler 2014, 2nd ed.

Most companies today have some commitment to corporate social responsibility, but implementing these initiatives can be particular...

MADRID LONDON PARIS CHAMPERRET PARIS MONTPARNASSE TURIN BERLIN

Source : Syracuse

Atlas de l'Afrique : un continent émergent ? ...

Book | MAGRIN, Géraud

Published by Autrement 2022, 3e ed.

Une synthèse en cartes de la situation de l'Afrique contemporaine dans les domaines de l'économie, de la démographie, de l'environ...

PARIS MONTPARNASSE

Source : Syracuse

Statistique descriptive appliquée à la gestio...

Book | HUBLER, Jérôme

Published by Bréal 2007, 2ème éd.

Composés de fiches de 2 à 6 pages, cet ouvrage aborde en détail les thèmes majeurs de la statistique descriptive pour la gestion e...

PARIS MONTPARNASSE

Source : Syracuse

Contemporary Issues in Social Media Marketing

Ebook | Rishi, Bikramjit

Published by Taylor & Francis 2025

Contemporary Issues in Social Media Marketing provides the most cutting-edge findings in social media marketing, through original ...

Source: Browns Books

La Recherche de soi : Dialogue sur le Sujet /...

Book | TOURAINE, Alain

Published by Fayard 2000

Les auteurs constatent que, face aux philosophies de l'histoire en ruines, à la pression de l'intérêt personnel, l'individu d'aujo...

PARIS CHAMPERRET

Source : Syracuse

International Business Law and its Environmen...

Book | SCHAFFER, Richard

Published by Cengage Learning 2017, 10th ed.

This book deals with following subjects : international business law, international business transactions, the law of internationa...

TURIN

Source : Syracuse

Hong Kong. Préserver son attractivité, malgré...

Article | MASOUNAVE, Annick | 2014

Source : Ebsco collections