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Introduction au marketing : une nouvelle appr...

Book | JEAN, Sylvie

Published by Pearson 2017, 2e éd.

Cet ouvrage complète l'approche traditionnelle du marketing, qui établit des comportements types chez les consommateurs à partir d...

PARIS MONTPARNASSE

Source : Syracuse

Path to Individual and Organizational Transfo...

Ebook | Kets de Vries, Manfred F. R.

Published by Springer Nature Switzerland 2025

Source: Browns Books

Le sens pratique / BOURDIEU , Pierre

Book | Bourdieu, Pierre

Published by éd. de Minuit 1980

PARIS CHAMPERRET

Source : Syracuse

L'Avantage des alliances : Logiques de créati...

Book | DOZ, Yves L.

Published by Dunod 2000

Mondialisation et accélération technologique contraignent les entreprises à ne plus jouer seules. S'allier est devenu une nécessit...

PARIS CHAMPERRET PARIS MONTPARNASSE

Source : Syracuse

Digital Marketing / Dave Chaffey

Book | Chaffey, Dave

Published by Pearson 2022, 8th ed.

Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technolo...

PARIS CHAMPERRET

Source : Syracuse

Essentials of negotiation / Roy J. Lewicki......

Book | LEWICKI, Roy J.

Published by McGraw Hill/Irwin 2011, 5th ed.

"Essentials of Negotiation, Fifth Edition, a condensed version of the main text, Negotiation, Sixth Edition, explores the major co...

LONDON

Source : Syracuse