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Book | DELERM, Sophie
Published by Vuibert - 2002, 3e éd.
Cet ouvrage présente une vue générale de la fonction et de la démarche marketing. Il aborde successivement les sujets suivants : l...
Academic Journal | Zhao, Linhai | 2022
Journal: Economic Analysis and Policy, December 2022, v. 76, pp. 488-501
Study and report | BOLOGNA, Alberto
Published by ESCP Business School - 2016
Book | Housel, Morgan
Published by Portfolio Penguin - 2023
Every investment plan under the sun is, at best, an informed speculation of what may happen in the future, based on a systematic e...
Book | Mintzberg, Henry
Published by Prentice Hall - 1998
The authors have shaped each of ten different approaches into a coherent school of strategy formation.They provide a thorough crit...
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