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Book | Macé, Sandrine
Published by Éditions Vuibert - FNEGE - 2001
Cet ouvrage analyse l'impact de la politique commerciale d'un magasin sur l'efficacité des opérations promotionneles. Il répond à ...
Book | Kingsnorth, Simon
Published by Kogan Page - 2024
This guide by Simon Kingsnorth helps marketers understand Web 3.0, the metaverse, and AI, highlighting both their opportunities an...
Book | Marr, Bernard
Published by Kogan Page - 2018
Covering all the key elements of HR including recruitment, employee engagement, performance management, well being and training, t...
Book | VENKATESAN
Published by Pearson Education, Inc - 2015
"This is today's most complete and practical guide to modern marketing analytics methods and tools. Through real case studies, you...
Book | Bailey, Stephen
Published by Routledge - 2011
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