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Book | WEICK
Published by Random House - 1979, 2e édition
Book | FENNETEAU, Hervé
Published by Dunod - 2015, 3e édition
Présentation de méthodes de conduite d'enquêtes dans les études de marché. Illustré de nombreux exemples issus du marketing, mais ...
Book | Koch, Richard
Published by Financial Times Pitman - 1994
As applicable to the seasoned leader as the first-time boss, The Successful Bosss First 100 Days covers all you need to know to es...
Book | Kotler, Philip
Published by Pearson - 2017, 17th ed.
For Principles of Marketing courses that require a comprehensive text. Help readers learn how to create value through customer c...
Ebook | Best, Antony
Published by Routledge. - 2014, 3rd ed
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